By Eli McVey
With revenue of $4 billion-$4.5 billion, sales of legal recreational and medical marijuana in 2016 topped those of Viagra and Cialis, paid music streaming services, tequila and Girl Scout Cookies.
It’s a notable milestone for an industry still very much in its infancy.
The data – published in the newly released Marijuana Business Factbook 2017 – illustrate how quickly the legal marijuana industry has grown. It now rivals the retail market for traditional consumables like frozen pizza and ice cream.
And by the end of this year, sales of legal cannabis will likely overtake